MURAL / mural.co
AI-enhanced visual collaboration platform for enterprise design thinking, agile ceremonies, and strategic planning with AI facilitation support, methodology templates, and distributed team collaboration.
Pricing
$17/mo
Free plan
Yes
Category
Productivity
Platforms
4
Free plan
Yes
API access
Yes
Open source
No
Platforms
4
MURAL is a visual collaboration platform providing digital whiteboards with deep facilitation methodology frameworks — design thinking, agile ceremonies, strategic planning canvases — and AI facilitation assistance for distributed teams.
MURAL AI provides intelligent facilitation support — suggesting next session activities, generating sticky note variations to expand thinking beyond initial perspectives, and summarising content for late arrivals. AI augments the human facilitator rather than replacing facilitation judgment.
Think from Human Side is MURAL's AI design philosophy — using AI to enhance human connection and creativity in facilitation rather than automating the human elements that make collaboration meaningful. AI generates content that stimulates discussion rather than replacing judgment.
Enterprise security features (SSO, SCIM provisioning, audit logs, admin controls, FedRAMP eligibility) are well-developed due to MURAL's enterprise customer heritage — enabling IT-governed deployment in large organisations.
With customers including IBM, Intuit, and Deloitte, MURAL validates for enterprise design thinking and consulting facilitation at major brand scale.
MURAL AI runs as llm assistant software built around text workflows. Users typically start with a prompt, upload, or connected data source, and the underlying model handles the heavy lifting before returning a result you can refine or export. It's available on web, ios, and android, with API access for teams that want to embed it into their own products.
The capabilities that matter most for teams evaluating MURAL AI.
Suggests session activities and generates idea variations expanding thinking beyond initial perspectives — enhancing human facilitation rather than replacing the human connection that makes collaboration valuable.
AI philosophy generating content stimulating human discussion and creativity — using AI to amplify human connection rather than automate the human elements of effective facilitation.
Design sprints, retrospectives, journey mapping, OKR canvases, and strategic frameworks — broader facilitation methodology coverage than most visual collaboration competitors.
Free (3 murals). Team $17/user/month. Business $35/user/month. Enterprise custom. 30-day trial.
Model
Freemium
Starting price
$17/mo
Free trial
No
Miro (rank 608) is the most widely deployed visual collaboration platform with broader awareness. Lucidspark provides collaboration with diagramming focus. Microsoft Whiteboard is included in Microsoft 365. FigJam provides design-team whiteboarding.
A side-by-side look at the closest alternative in this category.
Key facts about model providers, platforms, and team support.
Model Provider
OpenAI, MURAL
Platforms
Web, iOS, Android, Desktop
Deployment
SaaS
Integrations
Microsoft Teams, Slack, Zoom, Jira, Asana, API
Team Collaboration
Yes
Launch Year
2022
Compliance signals and data-handling notes as reported by the vendor.
SOC 2 Type II. ISO 27001. GDPR compliant. FedRAMP eligible. Enterprise data handling agreements.
Whiteboard collaboration content processed on MURAL's infrastructure. Review MURAL's data handling for sensitive strategic content.
Verified reviews from signed-in users, stored in the backend and averaged into this tool's rating.
Editorial Verdict
MURAL is a strong AI visual collaboration platform for enterprise teams and facilitators wanting methodology-rich templates, FedRAMP security, and AI facilitation support for design thinking and strategic sessions.
Last verified July 24, 2026.
Free (3 murals). Team $17/user/month. Business $35/user/month. Enterprise custom. 30-day trial.
Free plan (3 boards). Starter $10/user/month. Business $20/user/month. Enterprise custom.
SOC 2 Type II. ISO 27001. GDPR compliant. FedRAMP eligible. Enterprise data handling agreements.
SOC 2 Type II. ISO 27001. GDPR compliant. FedRAMP eligible. Enterprise data handling agreements.
Whiteboard collaboration content processed on MURAL's infrastructure. Review MURAL's data handling for sensitive strategic content.
Whiteboard content and session data processed on Miro's infrastructure. Review Miro's data handling policy for sensitive workshop content.
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