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Verified July 24, 2026AI Security Awareness Training and Phishing Simulation Platform

KnowBe4 AI

KnowBe4 / knowbe4.com

AI-powered security awareness training and phishing simulation platform providing AI-personalised training, simulated phishing campaigns, and human risk management for employee cybersecurity education.

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Pricing

Free

Free plan

No

Category

Developer Tools

Platforms

3

Free plan

No

API access

No

Open source

No

Platforms

3

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What is KnowBe4 AI?

KnowBe4 is the world's largest security awareness training and phishing simulation platform — providing employee cybersecurity education, simulated phishing attacks, and human risk management for organisations reducing the human element in security incidents. AIDA (Artificial Intelligence Driven Agent) is KnowBe4's AI capability — personalising training content recommendations and simulated phishing email selection based on each employee's historical performance, role, and risk profile. The AI personalisation ensures employees most susceptible to phishing receive more frequent and targeted training rather than everyone completing the same generic annual security awareness curriculum. PhishER is KnowBe4's AI-powered email security tool — prioritising, classifying, and responding to reported phishing emails using ML to identify genuine threats from the volume of employee-reported suspicious emails. Simulated Phishing creates realistic fake phishing emails — testing employee awareness by sending phishing simulations that measure click rates and credential submission rates. Security Coach provides just-in-time training after security policy violations — delivering targeted micro-learning when employees make risky security decisions. Virtual Risk Officer analyses human risk across the organisation — identifying the highest-risk employees and departments for targeted training investment. Content Library provides 1,000+ training modules — short videos, games, and assessments covering phishing, ransomware, social engineering, and compliance topics. With 65,000+ customers globally, KnowBe4 validates as the most widely deployed security awareness training platform.

security-awarenessaiphishingtraininghuman-riskcompliance
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How KnowBe4 AI works

KnowBe4 AI runs as ml platform software built around text and video workflows. Users typically start with a prompt, upload, or connected data source, and the underlying model handles the heavy lifting before returning a result you can refine or export. It's available on web, lms integrations, and api.

Video Guides

Watch KnowBe4 AI in action

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Key Features

What makes it worth shortlisting

The capabilities that matter most for teams evaluating KnowBe4 AI.

01

AIDA

AI personalisation matching training content and phishing simulations to individual employee risk profiles — more effective than generic security awareness for all employees.

02

PhishER

AI phishing email triage reducing manual classification of employee-reported suspicious emails — security team efficiency for high-volume phishing report processing.

03

Virtual Risk Officer

Human risk analytics across the organisation identifying highest-risk employees and departments — targeted training investment for maximum security impact.

AIDA (AI-personalised training and phishing selection)PhishER (AI phishing email triage and response)Simulated Phishing (realistic phishing campaign creation)Security Coach (just-in-time policy violation training)Virtual Risk Officer (human risk analytics)Content Library (1,000+ training modules)Compliance training (GDPR, HIPAA, PCI DSS)Gamification and assessmentsLMS integrationReporting and risk metrics

Best use cases

AI-personalised security awareness training
Phishing simulation and click rate measurement
Human risk management and analytics
Just-in-time security coaching
Compliance security awareness training

Who should use it

CISOs and security awareness programme owners
IT security and compliance teams
HR and L&D teams managing security training
Risk management and GRC professionals
Enterprise security training administrators

Pros

  • 65,000+ customers validate KnowBe4 as the most widely deployed security awareness training platform
  • AIDA AI personalises training to individual employee risk profiles — more effective than generic annual training for all employees
  • PhishER AI-powered email triage reduces manual security team effort classifying reported suspicious emails
  • Virtual Risk Officer provides human risk analytics across the organisation for targeted training investment

Cons

  • Annual subscription pricing required — no public per-seat pricing transparency
  • Competing with Proofpoint Security Awareness (rank 915) and Mimecast Awareness Training for security training
  • Some employees experience phishing simulation fatigue — evaluate engagement strategies for long-term programmes

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Pricing Analysis

Is it worth the price?

Annual subscription. Custom pricing based on seats. Publicly traded (KNBE). Demo available.

Model

Subscription

Starting price

Free

Free trial

Yes

Similar Tools

Tools like KnowBe4 AI

Proofpoint Security Awareness (rank 915) provides competing security awareness with email security integration. Mimecast (rank 916) provides awareness training with email security. Cofense provides phishing simulation.

Comparison

KnowBe4 AI vs Hugging Face

A side-by-side look at the closest alternative in this category.

KnowBe4 AI favicon

KnowBe4 AI

KnowBe4

Hugging Face favicon

Hugging Face

Hugging Face

Overview
Rating
—
—
Category
Developer Tools
Developer Tools
Subcategory
AI Security Awareness Training and Phishing Simulation Platform
AI Model Hub
Company
KnowBe4
Hugging Face
Status
Active
Active
Launch year
2023
2016
Tags
security-awarenessaiphishingtraininghuman-riskcompliance
open-sourcemachine-learningmodelsdatasetstransformersresearch
Pricing
Starting price
FreeBest value
$9/mo
Pricing model
Subscription
Freemium
Free plan
No
Yes
Free trial
✓
✕
Pricing notes

Annual subscription. Custom pricing based on seats. Publicly traded (KNBE). Demo available.

Free for most models and Spaces. Pro $9/month for private models, priority inference, and ZeroGPU. Enterprise Hub from $20/user/month for team collaboration and security.

Capabilities
Best for
AI-personalised security awareness trainingPhishing simulation and click rate measurementHuman risk management and analyticsJust-in-time security coachingCompliance security awareness training
Open source model explorationModel fine-tuningResearchML model deploymentDataset management
Target audience
CISOs and security awareness programme ownersIT security and compliance teamsHR and L&D teams managing security trainingRisk management and GRC professionalsEnterprise security training administrators
AI researchersML engineersData scientistsDevelopersAcademic researchers
AI type
ML Platform
ML Platform
Modalities
TextVideo
TextImageAudioVideoCode
Technical
Model provider
KnowBe4
Open Source Community
Model names
—
LlamaMistralStable DiffusionFLUXWhisper
API available
✕
✓
Open source
✕
✓
Deployment
SaaS
SaaSAPIOpen Source
Platforms
WebLMS integrationsAPI
WebPython library
Integrations
Active DirectoryOktaMicrosoft 365LMS platformsAPI
GitHubGoogle ColabAWSAzureGCPVS Code
Team collaboration
✕
✓
Trust & security
Security

SOC 2 Type II. ISO 27001. GDPR compliant. Enterprise data handling agreements.

Enterprise Hub includes SSO, access controls, audit logs, and private infrastructure. SOC 2 compliant.

Privacy notes

Employee training and phishing simulation data processed on KnowBe4 cloud. Individual risk scores based on simulation performance and training completion.

Public models and datasets are openly accessible. Enterprise Hub provides private model storage with data handling agreements. Review individual model licences before commercial deployment.

Verdict
Pros
  • 65,000+ customers validate KnowBe4 as the most widely deployed security awareness training platform
  • AIDA AI personalises training to individual employee risk profiles — more effective than generic annual training for all employees
  • PhishER AI-powered email triage reduces manual security team effort classifying reported suspicious emails
  • Virtual Risk Officer provides human risk analytics across the organisation for targeted training investment
  • De facto standard hub for open source AI models with 500,000+ available
  • Transformers library provides consistent API for diverse model families
  • Spaces enable easy demo deployment without web infrastructure
  • Free for public models and strong community support
Cons
  • Annual subscription pricing required — no public per-seat pricing transparency
  • Competing with Proofpoint Security Awareness (rank 915) and Mimecast Awareness Training for security training
  • Some employees experience phishing simulation fatigue — evaluate engagement strategies for long-term programmes
  • Technical platform primarily for developers and researchers
  • Inference API quality varies for very large or complex models
  • Navigation complexity increases with scale of the platform
Details

Technical & deployment info

Key facts about model providers, platforms, and team support.

Model Provider

KnowBe4

Platforms

Web, LMS integrations, API

Deployment

SaaS

Integrations

Active Directory, Okta, Microsoft 365, LMS platforms, API

Team Collaboration

No

Launch Year

2023

Trust

Security & privacy

Compliance signals and data-handling notes as reported by the vendor.

SOC 2 Type II. ISO 27001. GDPR compliant. Enterprise data handling agreements.

Employee training and phishing simulation data processed on KnowBe4 cloud. Individual risk scores based on simulation performance and training completion.

Reviews

What users are saying

Verified reviews from signed-in users, stored in the backend and averaged into this tool's rating.

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FAQ

Common questions about KnowBe4 AI

Demo available. Annual subscription — contact KnowBe4's team.

Editorial Verdict

Should you use KnowBe4 AI?

KnowBe4 is the most widely deployed AI security awareness training platform for organisations wanting AI-personalised phishing simulation, human risk management, and comprehensive security education.

Last verified July 24, 2026.

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