Amperity / amperity.com
AI-powered enterprise CDP specialising in identity resolution for retail and consumer brands with ML identity engine Stitch providing a single customer view and retail-specific ML analytics.
Pricing
Free
Free plan
No
Category
Developer Tools
Platforms
2
Free plan
No
API access
No
Open source
No
Platforms
2
Amperity is an enterprise CDP specialising in retail customer data — providing the most sophisticated AI identity resolution in the CDP market through Stitch, an ML identity engine that unifies customer records across disparate data sources into comprehensive profiles. Stitch links loyalty, POS, e-commerce, email, and app records probabilistically — matching records with different emails, names, or addresses belonging to the same person through AI pattern recognition rather than deterministic exact-match only. AI-powered analytics provide retail-specific intelligence — LTV prediction, return customer identification, lapse recovery modelling, and market basket analysis. Pre-built retail ML models reduce custom data science for common retail analytics. Data activation pushes customer segments to Adobe, Salesforce, Google, and Meta for personalised campaign execution. Customers include Gap, Alaska Airlines, and Starbucks.
Amperity AI runs as ml platform software built around data workflows. Users typically start with a prompt, upload, or connected data source, and the underlying model handles the heavy lifting before returning a result you can refine or export. It's available on web and api.
The capabilities that matter most for teams evaluating Amperity AI.
Probabilistic identity resolution linking customer records across loyalty, POS, e-commerce, and digital channels — more complete unified profiles than deterministic-only matching.
Pre-built LTV prediction, lapse prediction, and return modelling trained for retail use cases — reducing custom data science for common retail customer analytics.
Pushes unified customer segments to Adobe, Salesforce, Google, and Meta — connecting identity resolution and analytics directly to marketing channel activation.
Enterprise licensing to retail and consumer brands. No public pricing. Annual contracts. Demo available.
Model
Enterprise
Starting price
Free
Free trial
Yes
Segment (covered) provides CDP with broad developer ecosystem. Tealium provides enterprise CDP. Treasure Data (rank 714) provides CDP with APAC strength. mParticle provides mobile-first CDP.
A side-by-side look at the closest alternative in this category.
Key facts about model providers, platforms, and team support.
Model Provider
Amperity
Platforms
Web, API
Deployment
SaaS
Integrations
Adobe, Salesforce, Google, Meta, Snowflake, BigQuery, API
Team Collaboration
Yes
Launch Year
2022
Compliance signals and data-handling notes as reported by the vendor.
SOC 2 Type II. ISO 27001. GDPR compliant. CCPA compliant. Enterprise data handling agreements.
Customer data processed on Amperity cloud under retail data privacy standards. Identity resolution AI uses probabilistic ML on pseudonymised customer attributes.
Editorial Verdict
Amperity is the best AI enterprise CDP for retail and consumer brands wanting sophisticated probabilistic identity resolution, retail ML models, and marketing activation from unified customer data.
Last verified July 24, 2026.
Enterprise licensing to retail and consumer brands. No public pricing. Annual contracts. Demo available.
Enterprise licensing. Owned by Arm Holdings (acquired 2021). Demo available.
Enterprise retail CDP and identity resolution
AI customer lifetime value and retention modelling
Single customer view for omnichannel retail
Marketing activation from unified customer data
Retail analytics and customer intelligence
SOC 2 Type II. ISO 27001. GDPR compliant. CCPA compliant. Enterprise data handling agreements.
SOC 2 Type II. ISO 27001. GDPR compliant. CCPA compliant. APIC (Japan) compliant. Enterprise data handling agreements.
Customer data processed on Amperity cloud under retail data privacy standards. Identity resolution AI uses probabilistic ML on pseudonymised customer attributes.
Customer data processed on Treasure Data cloud under applicable enterprise privacy standards including Japanese APIC requirements.
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