14-day free trial. Starter $25/month (30 videos, 2 hrs brand assets). Professional $49/month (60 videos, 10 hrs). Teams $119/month (3 users). Enterprise custom.

Included in ChatGPT Plus ($20/month) with 50 priority videos/month. Pro plan ($200/month) includes 500 priority videos and 5 concurrent generations. API access for developers in development.

Review Pictory AI's data handling policy for uploaded content. Content created remains owned by the user.

Review OpenAI's data handling policy. Generated videos are subject to OpenAI's usage policy. Enterprise API terms will apply when available.

• ✓Fastest workflow for turning blog posts and scripts into social media video
• ✓Auto-captions are accurate and customisable
• ✓No video production skills required
• ✓Good for content repurposing at scale

• ✓High-quality realistic video output with strong physics and lighting
• ✓Accessible to ChatGPT Plus subscribers without separate subscription
• ✓Storyboard mode enables planned multi-scene generation
• ✓Strong brand recognition and ongoing OpenAI investment

• ✕No permanent free plan
• ✕Output quality is recognisably templated and stock-based
• ✕Not suitable for creative or brand storytelling video
• ✕Manual scene selection often needed despite AI assistance

• ✕20-second maximum clip length limits production use cases
• ✕Less fine-grained camera control than Runway
• ✕Standard quality videos are slower during peak queue times
• ✕API not yet widely available for developer integration